Ladybirds Wellspa

MFA Work

Ladybirds Wellspa is a facility that allows women to experience spa-like amenities along with their breast-health services exam appointments. Pairing these experiences together provides a platform for a more informative, relaxing, and enjoyable experience for breast health exams. Now women can feel more at ease and more likely to participate in life-saving screening and diagnostic procedures.

Ladybirds Wellspa targets women ages 40-65 in city and city/suburban. This age group includes busy professionals that range from those getting their first mammograms to experienced pros. This group of women is also more likely to take advantage of the amenities offered in conjunction with their exam appointments. A more convenient and more enjoyable mammogram experience is what professional women in this age group need.